Webwave Projects Page

75+ Projects · 6 Categories

Projects Built

For Real Results.

A curated selection of websites, stores, and marketing campaigns that helped businesses grow, convert, and scale online. Every project here started with a real problem and ended with a measurable result.

75+

Projects Delivered

98%

Client Satisfaction

3×

Avg. Client Growth

Web Design

WordPress · Shopify

Google Ads

Search · Display

SEO

Rank · Traffic

E-commerce

WooCommerce · Shopify

Our Work

Featured Projects

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All Work Web & Mobile Design/Development E-commerce SEO Google Ads Landing Page WordPress

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E-Commerce

GlowSkin — Online Beauty Store

A premium Shopify store built for a Lagos-based skincare brand. Designed for trust, speed, and mobile conversions.

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Web Design

LockSafe — Security Company Website

A clean, authoritative website for a Lagos security solutions company. Built to generate B2B enquiries and establish credibility.

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Google Ads

Roofix — Lead Generation Campaign

A Google Ads search campaign for a roofing contractor. Reduced cost-per-lead by 60% within 6 weeks while doubling enquiry volume.

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WordPress Dev

Brandly — Digital Agency Website

A premium agency portfolio site with smooth animations, custom post types, and a performance score of 94 on mobile PageSpeed.

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SEO

TechFlow — SEO Growth Campaign

A 3-month SEO campaign for a B2B tech firm. Moved target keywords from page 4 to page 1. Organic sessions increased by 3× in 90 days.

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Landing Page

FitPro — High-Converting Landing Page

A single-page conversion machine for a fitness coaching programme. Achieved 11.4% conversion rate — nearly 4× the industry average.

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Deep Dive

Featured Case Study

✦ Roofix — Google Ads Campaign

The Problem

Spending Money. Getting Nothing Back.

Roofix, a roofing contractor in Abuja, had been running Google Ads for 4 months with a ₦150,000/month budget. They were getting clicks but zero conversions. Every enquiry they received came from word-of-mouth — the ads were dead weight. They came to Webwave as a last resort before pulling the budget entirely.

The Approach

Diagnose Before You Prescribe.

Full account audit — identified broad-match keywords eating 80% of budget with irrelevant clicks

Landing page overhaul — replaced generic homepage with a dedicated conversion-focused page

Keyword restructure — tight exact and phrase match keywords targeting job-ready buyers only

Negative keyword list — blocked 340 irrelevant search terms that were wasting spend

The Solution

A Lean, Targeted Campaign Built to Convert.

Rebuilt the entire Google Ads account from scratch. Created 3 tightly themed ad groups targeting emergency roof repair, flat roof specialists, and roof installation separately — each with its own dedicated landing page, headline variants, and call extensions. Added conversion tracking so every call and form fill was measured. Reduced daily budget by 30% and redirected it entirely to the top-performing segments.

The Result

6 Weeks. Numbers That Speak for Themselves.

Within 6 weeks of the restructured campaign going live, Roofix went from zero ad-generated leads to booking 18 qualified jobs directly from the campaign — paying for the entire year's ad spend in the first month alone.

Reduction in Cost-Per-Lead

0×

Enquiry Volume Increase

Jobs Booked in 6 Weeks

Reduction in Wasted Spend